File preparation

LARGE FORMAT

Larger than 100 x 70 cm

  • size 1:1 
  • resolution no less then 75 and no more then 150 DPI 
  • CMYK or RGB 
  • netto image (no spreads needed) 
  • no extra colors (like spot colors) 
  • PSD, TIFF, PDF, JPG or any other 

SMALL FORMAT

Smaller than 100 x 70 cm

  • size 1:1 
  • resolution 300 DPI 
  • CMYK  
  • spread 3 mm on every side 
  • no extra colors (like spot colors) 
  • PSD, TIFF, PDF, JPG or any other 

FLIP FLOP

  • PDF file with the 2 images
  • 300 dpi resolution
  • 2 mm of bleeding
  • CMYK format
  • Images for flips should have the same size 
  • All images should be numbered
  • If you need any image to be seen as this in a front of print (called center view) – indicate this in file name or layer name

ANIMATION

ZOOM EFFECT

  • PDF file with all images (we recommend using 6 images)
  • 300 dpi resolution
  • 2 mm of bleeding
  • CMYK format
  • Animation should be saved frame by frame or as layers in PSD.  
  • All frames must be the same size and color model.  
  • They have to be numbered in proper order 
  • If you need any image to be seen as this in a front of print (called center view) – indicate this in file name or layer name 

CUTTING

  • If you need your work to be cut not just in rectrangular shape – we will need cutting file.
  • Preferably cuting line should be created as vector layer in PSD or PDF ia a way that it would be clear how it is adjusted to the image 
  • If you have a separate file it should be a vector like AI, CDR, PDF, PSD and we need a preview how we should place it on image. 
  • Size of vector drawing have to match image files. 

3D FILES

  • PSD file separated by layers
  • 300 dpi resolution
  • 2 mm of bleeding (up and down)
  • 5 mm of bleeding (left and right)
  • CMYK format

Colored and textured images work best.

 

The 3D depth effect is achieved by using different layers in a PSD file: each layer corresponds to a different degree of depth. Therefore, you should create a layered PSD file where each layer corresponds to a different degree of depth.

 

Elements on one layer that are hidden behind elements on another layer must be complete (no blank spaces), even if they are not visible to the naked eye. Therefore, the layers must be intact, even if it is done through a rough reconstruction. This image reconstruction can be carried out using the Photoshop cloning tool.


Flat image

  • Just image 
  • Some description about depth composition if needed – like:
  • what should be in the focal layer (the sharpest layer in image)
  • what should be in front and back (if it is not obvious) for instance texts 

Layered PSD

  • Files have to be prepared in layers. 
  • SETs layers should be removed. 
  • All layer effects need to be rendered. 
  • All hidden layers have to be deleted. 
  • You have to add more space on the left and the right side of the image. 15% of width. I.E. if your final width is 100 cm – you should prepare image of 115 cm (additional 15 cm will be cut down during processing) 
  • Layers should be set up in such an order that the object which is the closest to the viewer is on top of the layer list. 
  • The object which is to be in the focal point should be named “middle”. 
  • Layers should not be knocked out. It means that all gaps left after cutting parts of a layer to another layer should be filled up. 
  • Bear in mind that the deeper the object is placed in the final image, the less sharp it is. 

Series of images

  • This is an option for advanced users with 3D modeling and rendering skills and 3D photographers. 
  • Number of views for different lens can vary but minimum will be 12. 
  • It is better to make more views. 
  • Images have to be adjusted one to another. 
  • All images have to be in the same colour, model and size.
  • Background shift for 20 LPI lens will be around 10 cm, foreground 7 cm (please let us know if this is unclear)
  • Background shift for 40 LPI lens will be around 6 cm, foreground 4 cm (please let us know if this is unclear)